How do you take a shot at the moon?

When you’re reading a Forbes article on moonshot thinking and your patio view looks like this- you know it’s a sign 🙂

7 ideas for Moonshot thinking (an approach to innovation, and it can be applied to business or any other discipline where you target at least 10X goals)

  1. Don’t think products. Think problems. Improving your current offering vs solving industry relevant problems.
  2. Don’t just ask how. Ask “What if”. What if humans could take their hands off the steering wheel?
  3. Don’t just use Tech. Bring it together. Amazon’s “Just Walk Out” technology is a combination of computer vision, sensors and deep-learning algorithms.
  4. Don’t just build. Break it down. SpaceX’s epic reduction in what it costs to make space rockets is attributed to Elon Musk’s “first-principles thinking,”. Break down complicated problems into basic elements and then reassemble everything from the ground up.
  5. Don’t compete. Redefine competition. Uber didn’t compete for 10% market share or against a specific carmaker; it took a bite of the pie away from every carmaker.
  6. Don’t follow standards. Build standards. When Steve Jobs introduced the iPhone in 2007, he declared: “Today, Apple is reinventing the phone.” Google’s founders said “Our mission is to organize the world’s information and make it universally accessible and useful.” Not to improve search.
  7. Think to the moon. Ikea founder Ingvar Kamprad asked his board to think about the next 200 years.

What moonshot idea(s) are you excited for?

#ai #artificialintelligence #innovation #technology

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Blog at

Up ↑

%d bloggers like this: